For cold outreach at any volume: 200 a day or 20,000

Stop renting your inboxes.
Own the whole setup.

We build your fleet: dedicated server, two dedicated IPs, unlimited inboxes, the admin platform preinstalled. Then we hand over the entire account. After that, your only bill is the raw server it runs on.

Built by outreach pros who run 50,000 sends a week on this exact system

72 hrs
from call to server online
2
dedicated IPs, yours alone
$0
per-inbox rent, now and forever
100%
of credentials in your name

Plugs into every major sequencer, anything that speaks SMTP

Smartlead Instantly lemlist Reply Clay Apollo
01 · The math

What is renting actually costing you?

Put in how many inboxes you rent and what you pay for each one per month. Then look at the three-year total.

$

Your numbers, your currency. Type whatever you actually pay. The sliders are only there for speed.

Renting, over the next 3 years
$21,600
Year 1$7,200
Year 2$14,400
Year 3$21,600
Asset you hold after 36 payments: $0.00. The meter just resets.
Bring this number to the call →
02 · The problem with renting

Every rented fleet comes with a kill switch.

Mailbox SaaS is engineered beautifully, for the provider. Your fleet scales, their revenue scales with it, in lockstep, forever.

Renting

Whoever you rent from

Per-inbox rent, forever: the bill scales in lockstep with you
Suspended without warning: campaigns die mid-sequence
Hidden caps on every “unlimited” plan
A stranger’s spam run burns your shared IP
Price creep and policy rug-pulls: their call, your problem
Cancel and it evaporates: years of rent, zero equity
Owning

Own Your Mail Server

One one-time build: $0 a month to us, forever
No kill switch: there’s no landlord left to pull it
Unlimited inboxes & domains: actually unlimited
Two dedicated IPs: your reputation, shared with no one
No terms to change: every credential in your name
Stop paying us, nothing happens: it was always yours
03 · What you get

The complete infrastructure, ready on arrival.

Out of the box: your own mail server, two dedicated IPs that send for you and nobody else, and the admin platform installed at your own domain. Buy or bring domains, create as many inboxes as you like, and send as much as you like.* And that’s the entire list. There is nothing else to buy.

+ New inbox

The admin panel, preinstalled

Hosted at your own domain, owned outright. Manage domains and inboxes like any dashboard you’ve used. Unlimited inboxes, two clicks each.

outreach-north.combuy →
reply-lane.combuy →
yourdomain.coimported ✓
+ Add domain

Domains, your way

Buy cheap domains straight from the panel, or import ones you already own. Both take a couple of clicks.

SPFauto ✓
DKIMauto ✓
DMARCauto ✓
rDNSauto ✓

Authentication on autopilot

Every domain you add is configured automatically: SPF, DKIM, DMARC, rDNS. You never touch a DNS record.

203.0.113.7rDNS ✓
203.0.113.8rDNS ✓
root@fleet-01you
billingyour account

Your server, your IPs

A dedicated machine with two dedicated IPs, sending for you and nobody else, root access, registered in your name.

SmartleadSMTP ✓
InstantlySMTP ✓
lemlistSMTP ✓
+ anything that speaks SMTP

Plugs into your sequencer

Sending stays in the tools you already use. Inboxes connect over SMTP in minutes. Only the ownership changes.

Built by senders

50,000 cold sends a week run through this exact system. Ours. Built by outreach pros, for our own campaigns first. You’re not buying theory; you’re getting a copy of the machine we depend on.

04 · Ownership

It’s yours from the start.

There’s no moment where it changes hands, because it was never ours. The server, the platform, the IPs and every credential are in your name from the day it’s built. We set it up, we show you how to run it, and that’s the whole of our involvement.

Nothing to transfer. Nobody to ask. No permission to lose.

What you actually pay monthly
Us One-time build, already paid. Nothing recurring, ever. $0.00/mo
The datacenter The raw server bill, at cost. The only thing that keeps it running. at cost
Your registrar Domain renewals, same as anywhere. as usual

That’s the whole list. No line item has our name on it.

Yours from day one OYMS · one-time
Server accountin your name ✓
Root credentialsin your name ✓
2 × IPs + rDNSin your name ✓
Admin platforminstalled ✓
SPF · DKIM · DMARCverified ✓
The Playbooklifelong ✓
Payment methodyours ✓
Owed to us, monthly $0.00
05 · Built for placement

Owned doesn’t mean winging it.

Two dedicated IPs that send for you and nobody else, volume spread across domains, and the operating numbers we use on our own campaigns baked in from day one.

The software is on an unlimited licence: create as many mailboxes as you like, and buy or bring as many domains as you like.*

* There are sensible maximums for what two dedicated IPs should be asked to carry (domains, mailboxes and daily volume), and we’ll walk you through the numbers we’d advise on the call. A fresh fleet also warms for around three weeks before full volume, the same as on any rented platform. Anyone promising instant scale is selling spam.

15–25cold sends per inbox, per day
3 weeksof warmup before full volume
$0to create an inbox, or bring a domain you already own
72 hrsfrom confirmed call to server online
06 · How it works

A 20-minute call. Yours from the start, live in 72 hours.

T+0

The call: 20 minutes

We get to understand your outreach operation, walk you through the process, and quote you a one-time price on the spot. Like what you hear? Your power-on time is booked before we hang up, 72 hours out.

T+1 hr

The build begins

We start work immediately, making sure your mail server and admin platform are perfectly configured, hosted at your own domain.

T+72 hrs

The handover call

Within the hour you’ll have permanent, unrestricted access to your own domain and mailbox admin application. We’ll show you how to buy or bring domains, create inboxes and manage DNS if you want to, and you get lifetime access to the outreach Playbook.

Day 21+

Full volume

After warming your domains and inboxes, you’ll be ready to send at full volume.

Included, for life

The Playbook

We’ve done the trial and error so you don’t have to. Every client gets lifelong access to our living journal: deliverability research, real campaign performance, step-by-step tutorials, and the exact warmup-to-outreach ramp behind our 50,000 sends a week.

▸ deliverability-research/
▸ campaign-performance/
▸ setup-tutorials/
▸ warmup-formula.md
updated weekly
The Full Keys Guarantee

Delivered, verified, and fully in your name.
Gain your outreach independence.

Your server. Your software. Your credentials. Nobody can switch it off but you.

07 · Before the call

Everything people ask before booking.

Do I need to be technical to run my own mail server?+

Not even slightly. Day to day it feels like any domain-and-inbox management platform: buy a domain, create an inbox, connect your sequencer. The only real reminder that you own a mail server is the bill: raw server cost instead of a bloated SaaS subscription. And if you’re ever stuck, The Playbook has step-by-step tutorials for everything.

Can I bring domains I already own?+

Absolutely. Import them in a couple of clicks, or buy cheap ones straight from the panel. Either way, every domain is authenticated automatically: SPF, DKIM, DMARC and rDNS, configured the moment it lands.

How fast can I start sending?+

Your server is online, platform installed and hosted at your own domain, within 72 hours of the call. Warmup then runs in your own sequencer on the Playbook formula, around three weeks, and you’re at full volume.

Will it work with my sequencer?+

Yes. Your inboxes connect over SMTP exactly like the ones you rent today: Smartlead, Instantly, lemlist, Reply, Clay, Apollo, all of it.

I only send a few hundred emails a day. Is this for me?+

You’ll feel the difference soonest. A handful of rented inboxes already costs more per month than an owned server, and when you’re ready to scale, the next domain or inbox costs you nothing.

Why doesn’t everyone do this?+

We think they should. Our whole mission is helping everyone doing cold outreach maximise the quality and volume of their sending while minimising the cost. Renting made sense when owning was hard. We made owning easy. Tell your friends.

Book a call

Pay once. Send forever.

Twenty minutes. You get a one-time price on the spot, and 72 hours later the whole setup is in your name, with no one left to bill you for it.

Book a call

No pitch deck. A spec, a price, and a handover date.

Own Your Mail Server

Built once. Owned forever. © 2026